As the creative producer for a campaign spotlighting Svedka’s Stars & Stripes Limited Edition bottle, I wanted to capture the vibrant, celebratory essence of summer while honoring the artistry of the brand’s festive design. Inspired by the dynamic aesthetic of the bottle itself, I chose stop-motion animation as the medium to bring this campaign to life, weaving together playfulness, patriotism, and visual storytelling into a seamless piece of art.

The development process began with an in-depth exploration of Svedka’s branding and the bottle’s striking color palette of red, white, and blue. Drawing inspiration from the brand’s emphasis on boldness and fun, I conceptualized a stop-motion sequence that would showcase the bottle interacting with quintessential summer elements: poolside scenes, fireworks, and backyard barbecues. Each frame was meticulously crafted to emphasize the celebratory energy of the season, while maintaining a polished, upscale feel that aligns with Svedka’s market identity.

This animation was more than just a visual piece—it was an opportunity to elevate Svedka’s narrative. I wanted the audience to feel the joy of outdoor gatherings, the sparkle of summer nights, and the vibrancy of their limited-edition offering in a way static visuals couldn’t achieve.